Certificate in Tourism Communication Skills
Course Overview
The Certificate in Tourism Communication Skills is a focused three to six-month foundation programme in the professional communication routines that underpin travel booking platforms, online travel agencies (OTAs), airline ground services and inbound tour operations. The curriculum is aligned with UK-referenced sector standards from ABTA and the Institute of Travel and Tourism (ITT), with additional digital-communication references from BCS and TechUK. The course sits inside LSTITM's Travel Systems and Global Tourism department and is designed for learners who intend to work at the interface between traveller and travel-technology platforms in a first paid tourism role.
By the end of the programme you will confidently answer live-chat enquiries, respond to booking messages across email and messaging channels, resolve simple ground-service moments and keep a tidy, professional customer log across a shift. You will leave with a portfolio of scripts, messages and short handover notes that support Diploma progression at LSTITM. The programme also introduces the tone and structure expected by London airline and OTA employers when hiring at entry level.
Key Features
- UK-referenced foundation programme aligned with ABTA, ITT, BCS and TechUK sector references for travel-tech communication.
- Practical training in live-chat, email, phone and social direct-message travel enquiries.
- Guided writing modules on booking confirmations, rebooking messages and refund letters.
- Ground-service communication modules for airport check-in, gate and rail transfer points.
- Introduction to booking-platform ticketing conventions used across OTA and travel-tech teams.
- Portfolio of guest-service scripts, digital messages and short handover notes for Diploma progression.
- Weekly sector-news readings drawn from ABTA and BCS public materials.
- Structured tutor feedback on each written and voice communication task.
- Articulation into LSTITM Diploma in Airline Travel Services Management and systems routes.
What You Will Learn
- Structuring warm, efficient live-chat replies within travel-agency service standards and SLAs.
- Writing customer-friendly booking confirmations, refund letters and rebooking notices.
- Handling telephone enquiries about flights, transfers and multi-city travel plans.
- Communicating clearly at airport ground-service touchpoints with international guests.
- Reading a customer log and picking up ticket context across a shift handover.
- Responding to delayed baggage, missed connection and schedule change moments calmly.
- Recording booking notes in the ticketing conventions used across OTAs and airlines.
- Escalating regulatory or safety questions to duty managers and compliance leads promptly.
- Writing short, professional apology and goodwill messages that meet ABTA-referenced expectations.
- Using tone that respects a culturally diverse travelling public without patronising or overselling.
Who This Course Is For
- School leavers exploring roles in booking platforms, airline ground services and OTA support.
- Career changers from customer-service work moving into travel and airline environments.
- International applicants wanting confidence in professional English for London travel roles.
- Volunteers or short-term airport agents seeking a formal UK-referenced qualification.
- Applicants planning progression into LSTITM Diploma routes in travel systems and airline services.
Career Pathways
- OTA Support Agent
- Airline Ground Services Team Member
- Booking Platform Support Executive
- Reservations Assistant
- Travel Consultant (Junior)
- Tourism CRM Coordinator (Trainee)
- Global Tourism Coordinator (Junior)
The LSTITM careers service supports every candidate with CV structuring, LinkedIn coaching and warm introductions to London OTAs, ground-service employers and booking platforms hiring at entry level. Career coaching continues into Diploma progression, with dedicated clinic sessions on ticketing conversation practice and short mock live-chat scenarios so students walk into interviews already comfortable with the format.
Entry Requirements
- Age 16+ with genuine interest in tourism, booking-platform and airline ground service careers.
- GCSE-equivalent secondary education (or overseas equivalent).
- Basic English proficiency (IELTS 5.0 or equivalent for international applicants).
- Access to a computer with reliable internet for online delivery of the communication skills modules.
- No prior tourism qualification required, since this is a foundation entry route into the sector.
Why Study at LSTITM
LSTITM is the London School of Tourism and International Travel Management, a specialist division of Harold International College of London that focuses on the destination, business, systems and strategic disciplines shaping modern global tourism. Alignment with recognised UK bodies including the Tourism Society, ITT, ABTA, the Chartered Institute of Marketing and UKHospitality means every LSTITM programme carries credible sector referencing that employers value.
Our curriculum is written by former destination directors, travel-industry technologists, tourism consultants and marketing leaders, and delivered across on-campus, online and distance-learning routes so students can fit study around their existing schedules. Our careers service maintains active relationships with London OTAs, airline ground operations and booking-platform employers across the London and southeast tourism market.
Apply for Certificate in Tourism Communication Skills
The Certificate in Tourism Communication Skills is a clean, portfolio-based route into booking platform, OTA and ground-services work and a step into the LSTITM Diploma programmes. Bring your interest in tone, service and travel-technology conversation and convert it into a first paid role with a London travel employer. Applications for online, on-campus and distance-learning routes open across the year and admissions can advise on the best fit for your circumstances. Start your London-recognised tourism career today. Enrol Now.
















