How long is the Higher Diploma in Hospitality Brand Management?

The Higher Diploma in Hospitality Brand Management runs 15 to 18 months across on-campus, online and distance learning routes at LSCAHM.

How is this Higher Diploma delivered?

The Higher Diploma in Hospitality Brand Management is delivered on-campus in central London, online and by distance learning with matching weekly seminars.

Is the Higher Diploma UK-recognised?

Yes. The Higher Diploma in Hospitality Brand Management sits at UK Level 5 and is aligned with CIM hospitality streams, Institute of Hospitality and UKHospitality practice.

What are the entry requirements?

A Level 4 Diploma or comparable qualification, GCSE English and Maths at 4/C, IELTS 6.0 for non-native English speakers, and one reference.

Are payment plans available?

LSCAHM offers instalment plans, employer sponsorship routes and international scholarship consideration for the Higher Diploma in Hospitality Brand Management.

Higher Dip Hospitality Brand Management | LSCAHM | Harold International College of London

Course Overview

The Higher Diploma in Hospitality Brand Management is a UK Level 5 qualification of 15 to 18 months for marketing assistants, brand executives and hospitality supervisors moving into brand and campaign practice. Delivered on-campus in central London, online or by distance learning, it is aligned with Chartered Institute of Marketing (CIM) hospitality streams, Institute of Hospitality and UKHospitality practice and articulates directly into a UK Bachelor's top-up.

By graduation you will run a hotel or restaurant campaign from insight through creative to reporting, manage brand standards across multiple venues and complete a capstone project for a UK hospitality brand.

Key Features

Alignment with CIM hospitality streams, Institute of Hospitality and UKHospitality.
Modules across brand positioning, campaign planning, PR, digital and loyalty.
Capstone workplace or research project supervised by a hospitality brand director.
Confirmed credit transfer into a UK Bachelor's top-up.
Guest lectures from hotel brand directors and restaurant PR leads.
Named programme tutor across on-campus, online and distance modes.

What You Will Learn

Build a brand positioning brief for a hospitality operator.
Plan and cost a multi-channel campaign across paid, owned and earned.
Manage brand standards across kitchen, front-of-house and events.
Run PR and communications through a live launch or crisis.
Build loyalty and CRM programmes across hotel and F&B guests.
Report campaign performance in ROAS, conversion and brand-lift metrics.
Coordinate a photoshoot, tasting or brand launch event.
Deliver a capstone brand and campaign report for a UK operator.

Who This Course Is For

Marketing assistants inside hotel groups and restaurant businesses.
Hospitality supervisors moving into brand and communications roles.
Career changers moving from agency or in-house marketing into hospitality.
International applicants seeking a UK-recognised route into a Bachelor's top-up.

Career Pathways

Hospitality Marketing Manager
Hospitality Brand Manager
Loyalty and CRM Manager
PR and Communications Manager (hospitality)
Digital Marketing Lead (hotels)
Guest Relations Manager (brand track)

The LSCAHM careers service links Higher Diploma students to UK hotel group marketing teams, restaurant PR agencies and independent hospitality brands.

Entry Requirements

A relevant Diploma (Level 4), Advanced Diploma or comparable qualification.
GCSE English at grade 4/C and Mathematics at grade 4/C or equivalent.
IELTS 6.0 overall (no band below 5.5) for non-native English speakers.
One academic or professional reference.
Working professionals moving from commis chef, F&B associate, hotel supervisor or event coordinator roles are welcomed.

Why Study at LSCAHM

LSCAHM is a specialist division of Harold International College of London teaching in small, tutor-visible cohorts, and reads hospitality brand alongside kitchen, service and food business.

Central London places hotel group HQs, restaurant PR agencies, UKHospitality and the Institute of Hospitality within reach of every classroom.

Apply for Higher Diploma in Hospitality Brand Management

Complete a Higher Diploma at LSCAHM and articulate into a UK Bachelor's top-up in the same discipline. Credit transfer is confirmed at enrolment. Enrol Now.