How long does the BA in Tourism Marketing Management take to complete?

The BA in Tourism Marketing Management runs over a 36 months full honours (top-up routes available for holders of a Higher Diploma) study window. Students on the BA in Tourism Marketing Management can pace their study across on-campus and online sessions to fit work and personal commitments.

How is the BA in Tourism Marketing Management delivered?

The BA in Tourism Marketing Management is delivered in Online / On-Campus mode. Live seminars, recorded lectures, structured tasks and tutor feedback support the BA in Tourism Marketing Management across both delivery routes.

Is the BA in Tourism Marketing Management recognised by UK and international hospitality bodies?

The BA in Tourism Marketing Management is aligned with the standards of the World Travel & Tourism Council (WTTC) and referenced against wider tourism, travel and aviation bodies. LSILHHM programmes are aligned with, not accredited by, these professional bodies.

What are the entry requirements for the BA in Tourism Marketing Management?

The BA in Tourism Marketing Management sits at Bachelor (BA / BSc). Applicants need a-levels (bbc or above) or ib (26+ points) or equivalent overseas qualifications and meet the English proficiency threshold set for the BA in Tourism Marketing Management.

How much does the BA in Tourism Marketing Management cost and is funding available?

Tuition for the BA in Tourism Marketing Management is quoted per intake. The LSILHHM admissions team will share the current fee, instalment options and any scholarship or bursary schemes open for the BA in Tourism Marketing Management at the time of application.

BA in Tourism Marketing Management | LSILHHM | Harold International College of London

Course Overview

The BA in Tourism Marketing Management is an LSILHHM Bachelor programme running across a 36 months full honours (top-up routes available for holders of a Higher Diploma) study window, delivered in both on-campus and online formats. The programme delivers a full honours-level treatment of tourism marketing management inside the tourism, travel and aviation sector and is aligned with recognised UK and international standards set by bodies such as the World Travel & Tourism Council (WTTC) and the Airports Council International (ACI). Every module in the BA in Tourism Marketing Management is designed to be portable across full-service airlines and destination management companies, so what you learn in London translates cleanly into international tourism, travel and aviation settings.

By the time you complete the BA in Tourism Marketing Management, you will have built the strategy, commercial performance, brand and global operations that a tourism, travel and aviation employer expects. You will be ready to enter a graduate management scheme or a strategic post in international hospitality, confident in professional communication, and able to demonstrate a portfolio of honours-level exercises rooted in real hospitality, travel and luxury service scenarios. Assessment is applied and evidence-based, mirroring the tasks a graduate-manager and strategic team member handles on shift or in a head-office project, with clear progression open into the MSc / MA postgraduate route.

Key Features

A honours-level curriculum aligned with the standards of the Airports Council International (ACI) and referenced against the Royal Aeronautical Society (RAeS).
Structured coverage of destination knowledge, traveller experience and reservation desks routines drawn from active tourism, travel and aviation settings.
Case studies developed from international airport authorities and cruise operators, so learning stays close to current sector reality.
Practical exercises in professional communication, service recovery and stakeholder handling calibrated for a graduate-manager and strategic audience.
Optional articulation into the LSILHHM progression ladder, including the MSc / MA postgraduate route.
Dedicated LSILHHM careers support with CV, LinkedIn and interview coaching tailored to the tourism, travel and aviation sector.
Cross-referenced material from the Institute of Travel and Tourism (ITT) where relevant to modern tourism, travel and aviation practice.

What You Will Learn

Understand the professional context of tourism marketing management inside the tourism, travel and aviation sector.
Apply destination marketing in structured, honours-level exercises that mirror the daily work of a graduate-manager and strategic team member.
Coordinate tourism campaigns in line with recognised tourism, travel and aviation standards and internal brand playbooks.
Deliver traveller segmentation with a professional, brand-consistent voice suited to guest-facing and back-of-house environments.
Use destination marketing offices routines to demonstrate graduate-manager and strategic judgement in live scenarios including handovers and service recovery.
Translate operational reliability into everyday operational habits, with clear links to destination positioning.
Reflect on service failures and produce structured, evidence-based improvement plans a department head could sign off.
Build a personal portfolio of tourism marketing management artefacts to present at interview.

Who This Course Is For

School leavers with A-Levels or equivalent entering the tourism, travel and aviation sector at graduate level.
Higher Diploma-holders taking a top-up route into full honours-level study.
International students seeking a full UK Bachelor degree in the tourism, travel and aviation field with an emphasis on tourism marketing management.
Career changers targeting graduate management schemes with major full-service airlines.
Applicants planning to progress into an MSc or MA in the LSILHHM postgraduate portfolio.

Career Pathways

Graduate Airline Customer Experience Manager
Graduate Travel Technology Manager
Graduate Cabin Crew Manager
Graduate Tourism Development Officer
Graduate Airport Operations Manager
Graduate Aviation Safety Officer

The LSILHHM careers service supports every student on the BA in Tourism Marketing Management with CV drafting, LinkedIn positioning, interview preparation and structured introductions to full-service airlines and destination management companies. Coaching is tailored to a graduate-manager and strategic outcome so your job search stays aligned with the level you have studied, and alumni sessions share how practitioners apply seasonal demand shifts in day-to-day work.

Entry Requirements

A-Levels (BBC or above) or IB (26+ points) or equivalent overseas qualifications
A completed Higher Diploma or Advanced Diploma for top-up routes
IELTS 6.0 overall (no band under 5.5) or equivalent English proficiency
Personal statement outlining career objectives in the tourism marketing management area of the luxury hospitality sector
Two academic or professional references

Why Study at LSILHHM

LSILHHM is the London School of International Luxury Hospitality & Hotel Management, a specialist division of Harold International College of London focused on the operational, service and strategic disciplines that run five-star hotels, luxury resorts, boutique properties, luxury travel and premium tourism experiences worldwide, including the disciplines covered inside the BA in Tourism Marketing Management.

Every LSILHHM programme is aligned with recognised UK and international hospitality bodies including the Institute of Hospitality, UKHospitality, the Confederation of Tourism and Hospitality, the Institute of Travel and Tourism, the Chartered Management Institute and the Global Wellness Institute, so graduates of the BA in Tourism Marketing Management step into full-service airlines with credible, industry-referenced study behind them.

Our curriculum is written by former luxury hotel general managers, resort operations directors, chief concierges, spa and wellness leaders, luxury food and beverage professionals and international travel executives, and delivered across on-campus and online routes to fit working professionals and international students alike.

Apply for BA in Tourism Marketing Management

Apply for your full LSILHHM undergraduate hospitality degree by joining the BA in Tourism Marketing Management at LSILHHM. Places are reviewed on a rolling basis and the admissions team will guide you through documentation, English proficiency evidence and progression options into international airport authorities. If you are still comparing programmes, the LSILHHM team can talk you through how the BA in Tourism Marketing Management sits against similar UK and international routes. Take the next confirmed step in your tourism, travel and aviation career with a London-recognised qualification. Enrol Now.