BA in AI in Hospitality Management
Course Overview
Delivered over 36 months full honours (with top-up routes available for Higher Diploma holders), the BA in AI in Hospitality Management is a full UK Bachelor honours degree that centres on AI in hospitality management, strategy and organisational adoption. The curriculum is aligned with HOSPA, BCS, the Institute of Hospitality and the Institute of Data and Marketing and framed around hospitality systems, hotel technology and digital hospitality operations.
By graduation, students are ready to design and defend the systems and routines discussed on the programme, and to speak the working language of hospitality systems, hotel technology and digital hospitality operations.
Students on the BA in AI in Hospitality Management work through a structured, project-informed curriculum that maps directly onto the routines seen in working hotels and resorts. Every module ties back to a real operational question, so learners graduate able to talk about the material in the vocabulary used by hiring managers across hospitality systems, hotel technology and digital hospitality operations. Tutors reinforce the applied focus with worked walk-throughs, live property examples and structured feedback on submitted work.
Key Features
- full UK Bachelor honours degree running 36 months full honours (with top-up routes available for Higher Diploma holders)
- Curriculum aligned with HOSPA, BCS, the Institute of Hospitality and the Institute of Data and Marketing
- Content anchored in the working practice of hospitality systems, hotel technology and digital hospitality operations
- Applied focus on AI in hospitality management, strategy and organisational adoption
- Direct articulation pathway into the next LSHRM level of study
- Rolling intakes across on-campus, online and distance-learning routes
- Career support with tailored CV, LinkedIn and interview coaching
- Practical assessment briefs anchored in AI in hospitality management, strategy and organisational adoption
- Dedicated tutor Q&A time on AI in hospitality management, strategy and organisational adoption
What You Will Learn
- Working with workforce AI displacement planning
- Working with hotel data-lake architecture
- Working with vendor and build decisions
- Working with AI adoption roadmaps
- Working with predictive occupancy modelling
- Working with AI concierge design
- Working with AI ethics in guest data
- Working with AI performance measurement
- Reading and interpreting reports linked to AI in hospitality management, strategy and organisational adoption
- Applying UK-aligned standards on AI in hospitality management, strategy and organisational adoption day-to-day
- Translating classroom routines into on-property practice
Who This Course Is For
- A-Level students seeking a specialist hospitality degree in London
- career-changers moving into a full graduate hospitality degree
- Higher Diploma graduates using the top-up route
- international students seeking a specialist UK hospitality bachelors
- Candidates preparing for interviews at London hotel groups and international operators
- Aspiring department leaders building their case for promotion in hospitality systems, hotel technology and digital hospitality operations
Career Pathways
- Hospitality Automation Specialist
- Hospitality Technology Consultant
- Digital Marketing Manager
- Booking Platform Manager
- Revenue Systems Analyst
- Distribution Manager
- E-Commerce Manager
LSHRM's careers team supports students on the BA in AI in Hospitality Management with structured CV and LinkedIn reviews, interview preparation and warm introductions to employers in hospitality systems, hotel technology and digital hospitality operations.
Career destinations for the BA in AI in Hospitality Management span London hotel groups, international brands, independent boutique properties, integrated resort operators and specialist hospitality consultancies. Careers coaching includes CV work, LinkedIn positioning, interview drills and targeted employer introductions across hospitality systems, hotel technology and digital hospitality operations. Students often pair the programme with short internships or shadowing weeks arranged through the LSHRM alumni network, which builds practical evidence for their next application.
Entry Requirements
- A-Levels (BBC or above) or IB (26+ points) or equivalent overseas qualifications
- A completed Higher Diploma or Advanced Diploma for top-up routes
- IELTS 6.0 overall (no band under 5.5) or equivalent English proficiency
- Personal statement outlining career objectives in the hospitality sector
- Two academic or professional references
Why Study at LSHRM
LSHRM is a specialist division of Harold International College of London, focused entirely on the operational and strategic disciplines that keep modern hotels, resorts and integrated hospitality businesses running. LSHRM builds each award around UK professional-body practice (Institute of Hospitality, HOSPA, BCS, CIM and UKHospitality among them) so students learn the vocabulary, standards and reporting employers already expect.
Content is written by former general managers, revenue directors, executive housekeepers and hospitality technologists, and delivered flexibly across on-campus, online and distance-learning routes. Students on every LSHRM route are also supported by a dedicated careers service covering CV, LinkedIn, interview coaching and introductions to London hotel groups and international operators.
LSHRM's award ladder connects every level of study, so learners can move from Certificate through Diploma, Advanced Diploma, Higher Diploma and Bachelor, with Master's routes for candidates targeting executive and board-level roles.
Apply for BA in AI in Hospitality Management
Ready to move into the practice covered by the BA in AI in Hospitality Management? Applications open on a rolling basis and the admissions team responds within a working week. Apply for your full LSHRM undergraduate hospitality degree with LSHRM. Enrol Now
